In this digital age, more and more people are looking for additional sources of income. Instagram (IG for short) purchasing agent is an option with great potential. But how to do IG purchasing? How can you stand out in this highly competitive market? This article will reveal 5 key tips for you to help you successfully start your IG purchasing journey and earn extra income easily.
Before starting IG purchasing, you need to convert your personal account to a business account. Doing this can get more functions, such as:
- Access IG Insights reports to understand fan data and post performance
- Add a contact button so customers can contact you directly
- Use IG Shopping to tag products directly in posts and stories
Be sure to understand the relevant legal and tax requirements before starting a purchasing agency business. This includes:
- Make sure you have legal business license
- Understand the relevant regulations and tariffs on imported goods
- Keep accurate financial records for tax filing purposes
Choosing the right products is the key to successful IG purchasing. The following are some popular purchasing platforms:
- Japan Yahoo Auction: A treasure trove of Japanese second-hand markets, suitable for finding unique Japanese products
- Mercari: Another popular Japanese C2C platform with a wide range of products
- ZOZOTOWN: Japanese fashion clothing website, suitable for purchasing Japanese trendy clothing< br />- GRL: A Japanese fast fashion brand with affordable prices, deeply loved by young people
When selecting a product category, consider the following factors:
1. Market demand: Study current trends and consumer needs
2. Profit margin: Ensure sufficient profit margin
3. Shipping cost: Consider the weight and volume of the goods to avoid excessive shipping costs
4. Uniqueness: Look for products that are difficult to buy in the local market
IG Shop setup tips
- Use an eye-catching profile picture and a vivid bio
- Create a beautiful highlight story that showcases your top products and customer testimonials
- Use relevant hashtags for increased visibility
The importance of high-quality product images and descriptions
- Use high-definition, bright product photos
- Provide product display from multiple angles
- Write detailed and accurate product descriptions, including size, material and other information
Pricing strategy for purchasing products
1. Cost plus method: adding a certain percentage of profit to the cost
2. Market-oriented pricing: pricing based on competitors and market demand
3. Value pricing: pricing based on the uniqueness and scarcity of the product
How to calculate and optimize profits
Profit = sales price - (cost of goods + shipping + other charges)
Ways to optimize profits:
- Buy in bulk to reduce unit costs
- Find better logistics options
- Consider offering value-added services such as fast shipping or professional packaging</ p>
Respond quickly to customer inquiries
- Set up automatic reply function and provide basic information
- Try to reply to customer messages within 24 hours
- Stay polite and patient, even when facing difficult customers
Handling orders and logistics issues
- Use an order management system to ensure the accuracy of order processing
- Provide order tracking information to let customers know the delivery status of goods
- Develop a clear return and exchange policy and ensure that customers understand it
Use IG Stories and Reels to increase exposure
- Publish Stories regularly to showcase new products or limited-time offers
- Create interesting Reels videos to show the effects of product use
- Use IG's interactive functions, such as voting or Q&A, to increase fan participation
Work with KOLs to expand influence
- Find KOLs that match your target customer base
- Provide unique discount codes or co-branded products
- Cooperate with KOLs to produce content, such as unboxing videos or usage experience sharing
The following is a comparison of several common purchasing platforms:
| platform | Advantages | Disadvantages | Suitable for product type |
| Japan Yahoo Auction | A wide variety of products, including many second-hand products | Japanese language skills required, shipping costs may be higher | Japanese limited goods, second-hand collectibles |
| Shopee purchasing agent | Simple operation and convenient logistics | Competition is fierce and profit margins are small | Southeast Asian products, beauty products |
| eBay purchasing | Global products, complete range | The shipping cost is higher and returns are more troublesome | European and American brands, electronic products |
| Amazon purchasing | The product quality is guaranteed and the logistics is fast | Transparent prices, limited profit margins | Books, household items, electronic products |
What should I do if I need to return the Amazon products I purchased on my behalf? Please refer to ""Did you buy something wrong on Amazon? Amazon Return Lazy Bag teaches you how to return it easily!"" to learn the detailed return process and precautions.
Summary
IG purchasing is a business full of opportunities. As long as you master the correct methods, you can occupy a place in this highly competitive market. Through precise product selection strategies, attractive store pages, reasonable pricing, high-quality customer service and innovative marketing techniques, you can definitely flex your muscles in the field of IG purchasing and achieve the goal of additional income. Want to know more strategies for starting an online store? Please go to Fuuffy News and Blog to read more related articles!
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