Our glossary simplifies common industry terms in freight and logistics into clear, easy-to-understand explanations.
Business to Customer (Business to Consumer) is a business-to-consumer transaction model, most commonly found in cross-border e-commerce and retail. B2C emphasizes speed, price transparency, and customer experience, so air freight or express delivery is often used for logistics to ensure rapid delivery. Compared to B2B, which involves large-scale purchases, B2C orders are smaller in quantity but more frequent, requiring more flexibility in customs clearance and delivery. B2C presents challenges in international delivery timelines, cost control, and simplified customs clearance. Many e-commerce platforms integrate with logistics services through APIs, allowing consumers to instantly view shipping costs, track shipments, and receive notifications. For businesses, optimizing B2C logistics processes can improve customer satisfaction and repeat purchase rates, making them a key factor in expanding brands into overseas markets.
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